ITB Berlin 2027

ITB Berlin 2027 is Messe Berlin's international travel trade show. It takes place at the Berlin Exhibition Grounds in Berlin, Germany, from Tuesday 16 to Thursday 18 March 2027. It is a trade event for tour operators, travel agencies, hotels, airlines, destinations and travel technology companies from around the world.

About ITB Berlin

ITB Berlin calls itself The World's Leading Travel Trade Show®. It has been a meeting point for the global travel and tourism industry since 1966, and it celebrated its 60th anniversary in March 2026.

The organiser says the show is clearly structured. Exhibitors are arranged by destination, and market segments such as Adventure Tourism, Business Travel, LGBTQ+ Travel, Luxury Travel, Medical Tourism and Travel Technology have their own areas. The ITB Berlin Convention runs alongside the show as the industry's think tank, where experts discuss trends and innovation.

The Maldives is the official host country of ITB Berlin 2027. Visitors can find the Maldives at the guest country stand in Hall 5.2.

ITB Berlin 2027 dates and venue

• Dates: Tuesday 16 to Thursday 18 March 2027
• Venue: Berlin Exhibition Grounds, Messedamm 22, 14055 Berlin, Germany
• Organiser: Messe Berlin
• Audience: trade visitors

The organiser says this one-off change of dates takes intercultural aspects into account, so that exhibitors and visitors can celebrate Eid al-Fitr and still attend every day of the show. Visit the official ITB Berlin website for the programme, hall plan and ticket information.

How to get to Berlin for ITB Berlin

The main airport is Berlin Brandenburg Airport (BER), south-east of the city. From the airport, trains connect to central Berlin, and the exhibition grounds are reached by S-Bahn, U-Bahn or taxi.

The Berlin Exhibition Grounds are in the west of the city, in the Charlottenburg-Westend area, with several nearby train stations. Public transport is usually the fastest way to reach the show. Check the official entry requirements for Germany and the Schengen area for each traveller.

Where to stay

Convenient areas are Charlottenburg and Westend, close to the exhibition grounds, and the Kurfürstendamm area, which has many hotels and good transport links. Mitte, in the centre, is a good choice for visitors who also want to see the city, with a longer journey to the show.

ITB week is busy, so book hotels near the Berlin Exhibition Grounds early.

Planning a trip to ITB Berlin as a travel agency

For travel agencies, ITB Berlin is a chance to meet destinations, hotel groups, airlines, DMCs and technology suppliers from around the world in three days.

• Why attend: source new products, meet existing partners face to face and learn about trends at the ITB Berlin Convention.
• Prepare meetings: study the hall plan and exhibitor list, choose the segments that matter to you, and book appointments before the show.
• Tickets: trade visitor tickets are available through the official ITB Berlin ticket shop. Buy them early.
• Plan your days: group meetings by hall to save walking time, and leave space for unplanned conversations.
• Follow up: share contacts and offers with your team soon after the show.

Frequently asked questions

When is ITB Berlin 2027?

ITB Berlin 2027 takes place from Tuesday 16 March to Thursday 18 March 2027, according to the official ITB Berlin website.

Where is ITB Berlin held?

ITB Berlin is held at the Berlin Exhibition Grounds, Messedamm 22, 14055 Berlin, Germany, in the west of the city.

How do I get tickets for ITB Berlin 2027?

Trade visitor tickets are sold through the official ITB Berlin ticket shop on the ITB website. Check the site for ticket types and conditions.

What is the nearest airport to the Berlin Exhibition Grounds?

The main airport is Berlin Brandenburg Airport (BER). From there, travellers reach the exhibition grounds by train or taxi.

Is ITB Berlin open to the public?

ITB Berlin 2027 is a trade show for travel industry professionals. Check the official website for visitor categories and ticket conditions.

Travel agencies can book flights for travellers going to ITB Berlin 2027 in the QuickOTA B2B Panel and set their own markup.