KARIBU-KILIFAIR 2027

KARIBU-KILIFAIR 2027 takes place at Magereza Ground in Arusha, Tanzania, from 27 to 30 May 2027. The outdoor tourism expo connects safari operators, lodges and other East African tourism businesses with international travel agents and trade visitors. This guide is for agencies that sell Tanzania, Kenya and wider East Africa and want to meet suppliers face to face.

About KARIBU-KILIFAIR

KARIBU-KILIFAIR describes itself as East Africa's largest tourism expo. It is an outdoor event in Arusha, the starting point for safaris to the Serengeti, Ngorongoro Crater and Tarangire, and a short drive from Mount Kilimanjaro. The expo combines exhibitor stands with B2B networking events, workshops, panel discussions and familiarisation trips.

The organiser says the show brings together more than 600 exhibitors and travel agents from over 40 countries, and that registered buyers can use an appointment platform to schedule meetings in advance. Exhibitor lists, buyer registration and fam trip details are on the official KARIBU-KILIFAIR website.

For agencies in the Gulf and Africa, the fair is a practical way to meet safari ground handlers, lodges and destination partners in one place, and to see the region's products before selling them.

KARIBU-KILIFAIR 2027 dates and venue

The organiser lists KARIBU-KILIFAIR 2027 from 27 to 30 May 2027 at Magereza Ground in Arusha. It runs as a "1+3 days" expo:

• 27 May 2027: exhibitors and media only, with no public access.
• 28 to 30 May 2027: open to exhibitors, media, international travel agents and buyers, trade visitors and the public.

Buyers who want to focus on meetings should plan to arrive by 27 May and be ready for the first open day on 28 May.

How to get to Arusha for KARIBU-KILIFAIR

Kilimanjaro International Airport (JRO), between Arusha and Moshi, is the main international gateway for the fair. Arusha Airport (ARK) handles domestic and regional flights. Some travellers fly into Julius Nyerere International Airport (DAR) in Dar es Salaam and connect on a domestic flight.

Pre-booked transfers and taxis link the airports with Arusha town. Travellers should check the official entry requirements for Tanzania before booking.

Where to stay

Most visitors stay in Arusha town or in the lodges and hotels on its outskirts, which make it easy to reach the fair each day. The organiser lists hotel partners on its website. Accommodation is in demand during the fair, so book early, particularly for groups or delegations.

Planning a group trip to KARIBU-KILIFAIR

Agencies attend KARIBU-KILIFAIR to meet new suppliers, compare safari products, negotiate rates and build partnerships for the coming seasons. Register as a buyer through the official website, then use the appointment platform to book meetings before you travel.

A good plan is to arrive the day before the fair, spend the open days on meetings and networking events, and then join a fam trip or a short safari to see the products first-hand. Bring business cards, product sheets and a clear list of the destinations and price levels your clients want.

Frequently asked questions

When is KARIBU-KILIFAIR 2027?

The organiser lists KARIBU-KILIFAIR 2027 from 27 to 30 May 2027 at Magereza Ground in Arusha. The first day is for exhibitors and media only, and the next three days are open to buyers, trade visitors and the public.

Who should attend KARIBU-KILIFAIR?

The fair is aimed at tour operators, travel agents, lodges, safari companies and other tourism businesses. International agents who sell East Africa can meet suppliers, attend B2B events and join fam trips.

How do travel agents register as buyers?

Agents and buyers register through the official KARIBU-KILIFAIR website. Registered buyers can use the organiser's appointment platform to schedule meetings with exhibitors before the fair. Register early so meetings can be confirmed before you travel.

Which airport is closest to the fair?

Kilimanjaro International Airport (JRO) is the main international gateway for Arusha. Arusha Airport (ARK) serves domestic and regional flights, and Dar es Salaam (DAR) offers onward connections. Book transfers in advance.

Can we add a safari after the fair?

Yes. Arusha is the gateway to Tanzania's northern safari circuit, so many visitors add a short safari or join the fam trips the organiser offers to international buyers. Plan the safari dates before booking flights.

Travel agencies can book flights for travellers going to KARIBU-KILIFAIR in the QuickOTA B2B Panel and set their own markup.