MATTA Fair Penang April 2027

MATTA Fair Penang April 2027 is a consumer travel fair in Penang, Malaysia. It takes place on 24 and 25 April 2027 at the Penang Waterfront Convention Centre (PWCC). The fair is run by the Malaysian Association of Tour and Travel Agents (MATTA). It is for holidaymakers in Penang and the northern states, and for agencies and suppliers who want to sell to them.

About MATTA Fair Penang April 2027

MATTA Fair is the travel fair brand of the Malaysian Association of Tour and Travel Agents (MATTA), organised by MICEM Sdn Bhd, a subsidiary of MATTA. MATTA Fair Penang is the northern Malaysia edition, held in addition to the national fairs in Kuala Lumpur.

At the fair, travel agencies, airlines, hotels and tourism boards sell holidays directly to visitors. People can compare holiday packages, ask questions and book on the spot. For many families in the north, it is a good time to plan school holiday and year-end trips.

The fair calendar and exhibitor information are on the official MATTA Fair website.

MATTA Fair Penang 2027 dates and venue

The MATTA Fair Penang 2027 dates are 24 to 25 April 2027. The venue is the Penang Waterfront Convention Centre (PWCC) on Penang Island.

It is a two-day weekend fair. Opening hours will be published by the organiser closer to the date. MATTA notes that fair dates may change, so check the official calendar before you commit to stands or travel.

How to get to Penang for MATTA Fair Penang

Penang is served by Penang International Airport (PEN) in the south of Penang Island. It has domestic flights from Kuala Lumpur and other Malaysian cities, and regional international routes.

From the airport, taxis and e-hailing cars run to PWCC and to George Town. Visitors from the mainland can drive across the Penang Bridge or the Sultan Abdul Halim Muadzam Shah Bridge, or take the train to Butterworth and then cross to the island. Check the location of the venue on a map before you plan transfers.

Where to stay

George Town, the UNESCO World Heritage city, has many hotels and is popular with visitors who want to enjoy Penang's food and heritage in the evening. The Gurney Drive area and the southern part of the island near the airport are other options.

Choose a hotel with an easy drive to PWCC, and book early for exhibitor teams, as weekend demand in Penang can be high.

Planning your agency trip to MATTA Fair Penang

For agencies and suppliers, MATTA Fair Penang reaches travellers in Penang and the northern states.

• Why agencies attend: to sell packages directly to the public, offer fair-only deals and build a list of leads.
• Prepare early: agree fair prices with airlines, hotels and ground partners weeks before the fair.
• Exhibitor registration: stand booking, rules and order forms are on the official MATTA Fair website.
• After the fair: many bookings are for later travel, so plan ticketing and follow-up after the weekend.
• Team travel: book flights and hotels for your stand team early and arrive the day before for set-up.

Frequently asked questions

When is MATTA Fair Penang 2027?

MATTA Fair Penang takes place on 24 and 25 April 2027. MATTA notes that dates may change, so check the official MATTA Fair calendar before you travel.

Where is MATTA Fair Penang held?

The fair is held at the Penang Waterfront Convention Centre (PWCC) on Penang Island, Malaysia.

Is MATTA Fair Penang open to the public?

Yes. MATTA Fair is a consumer travel fair. Members of the public can visit, compare holiday offers and book travel with exhibitors. Check the official website for opening hours.

What is the nearest airport to PWCC?

Penang International Airport (PEN) is the nearest airport. Taxis and e-hailing cars run from the airport to the venue and to George Town.

How can my agency exhibit at MATTA Fair Penang?

Exhibitor registration, rules and order forms are on the official MATTA Fair website. Contact the organiser early to secure a stand.

Travel agencies can book flights for travellers going to MATTA Fair Penang in the QuickOTA B2B Panel and set their own markup.